Beirut Drive-by Shooting

Wednesday, February 29, 2012

Tuesday, February 28, 2012

Oscar Leg Slit

Angelina’s thigh-high slit is almost frumpy in comparison.

Monday, February 27, 2012

“Italians Would Kill For Such Prices”
How about this deal? We’ll stop associating an entire country with organized crime and maybe one day, “Beirut” won’t be the word used to mean total chaos. Ah, fuggedaboutit.

Friday, February 24, 2012

Be My Guest

This week will feature commentary from around the Lebanese Blogosphere. This post is from ritakml.info. Thanks Rita!

Advertising: The case of Lebanon

This post was written in collaboration with Beirut Drive-by

The relationship between advertising and the Lebanese population seems to be a very experimental stage. In fact it is amazing how the big advertising agencies we have are failing in this area… Is advertising in Lebanon dead? Did creativity pass away? Hopefully not but when one looks around the streets, TV, magazines etc… Numerous questions and concerns get raised:

Is any reliable research being done before exposing the public to the advertisement? Is there an actual concept that is being developed?
Marketing, Advertising, Graphic Design etc… so many fields that are being mixed up and thought to be one and the same. This is frustrating! Most of the times companies go for: a photo, and few a useless lines. No idea. No message. No concept. Just a mere “Hello, I exist.” Do they even know who their customers are and what appeals to them?

Thursday, February 23, 2012

Be My Guest

This week will feature commentary from around the Lebanese Blogosphere. This post is from Brofessional Review. Thanks!
“Nahla is in each of you” launching campaign.
By Admin I : We’re basically in front of a campaign that we decided to ditch earlier and classify within the range of the campaigns “we don’t do” simply because attacking such a cheap approach can be nonsense, almost like arguing over the new “Al jamal nader wa saab” billboards!
But after the big budget spent on those outdoors filling the streets and the buzz created on social media platforms, covering Nahla became a must.
When first seeing the teasers, we kinda hoped for something interesting to show up, especially that they used pop inspired female portraits, a bit “a la rana salam” and also bringing back last year’s brand protection group’s campaign into memories; but then visuals came random. some having pop women while others showcased cheap stock imagery and a modern almost cliche typeface choice with some flagrant words like “taybe – delicious”, “betsalleh – entertaining” etc..
the campaign only lacked the product reveal, and here we go: It’s a gum! big deal! whether a gum or a beer or a stick of butter, attributing vulgar street slangs used to describe women as cheap objects to an ad is not by any means acceptable! why are we linking women to gum, and why even using such a low class of copywriting that will stick a bad reputation to the already failing brand design!?
Sorry for exposing you to this latest advertising catastrophe, but it’s high time for people to be aware of their socio-cultural role and start questioning the limits brands and consumerism behaviors should never cross!
“Nahla is in each one of you” we hope that’s not very true! (yey, it rhymes!)

Wednesday, February 22, 2012

Be My Guest

This week will feature commentary from around the Lebanese Blogosphere. This post is from Blog Baladi. Thanks,Najib!
Kadim Al Sahir: No.1 Arabic Legend
Putting modesty aside for a moment, we say someone is Arab and not Arabic from what I know. Arabic is the language.
Second of all, who proclaimed him the No.1 Arab legend?

Tuesday, February 21, 2012

Be My Guest

This week will feature commentary from around the Lebanese Blogosphere. This post is from Beirut/NTSC. Thanks Tarek!
Three thumbs up....
Why am I so in love with this ad? Simply because, according to the laws of the medical profession in Lebanon doctors are not allowed to do ads on a personal basis, which is why, by managing to circumvent this strict law Dr. Nader Saab (Lebanon's most renowned plastic surgeon) was able to issue his ad, make his target audience understand the product all while staying at the innocent side of the law. For those who do did not get it, the ad says "beauty is rare (which means Nader) and difficult (which means Saab)".... Genius! Golden caviar and champagne for everyone!